Statistically, every person browses around 100 web pages per day. It doesn’t mean this person reads every article until the end because the majority of all web pages are just scrolled. What should writers do in order shine a spotlight and make the core audience read through their content? In some instances, it is tough to provoke the curiosity of your readers, but it doesn’t mean it is impossible.
We analyzed this question, and now, we are ready to provide you with the winning tips, allowing you to write high-quality content. Have you already noticed the contest on the modern online market where every Tom, Dick, and Harry want to sell their product online and overpersuade the built-in audience that their product or service is the best and the cheapest one? How to occupy the leading positions and to sidestep rivals?
1. Build Content on the Basis of F-Pattern rules
Have you ever heard about the rule of F-shape? Modern scientists avouched that a person acquires information in the form of letter “F.” Primarily, the key audience just scans your content in the following way:
- First horizontal scan
- Second horizontal scan
- Vertical scan.
If a reader finds useful information, then he will read your article until the end. On that score, you should fill the beginning paragraphs with the most interesting, catching information. Bullet lists or subheads should be viewable during a vertical scan.
2. Think of the Introductory Part
When you begin the text with sentences, lacking sense, you have more chances to forfeit a reader. For that reason, you ought to craft an introduction in the way, making a person to keep reading until the end. Google offers lots of websites, devoted to the same theme. That is why if they stop reading your article, they will find the answer somewhere else.
3. Make Your Writing Personal
This is one of the most winning techniques, allowing you to achieve success. Writing your paper, you should make it personal. Following this recommendation, you make it more important for the audience. When this information is intriguing for you, and you’ll show your awareness, you’ll be noticed!
4. Don’t Forget about Emotions
Not all themes and assignments require emotions, but in some instances, this is the main formula for success. This is an excellent method allowing you to make your articles brighter and livelier. All emotional messages add clarity to your writing, which means your post, article or message won’t remain unnoticed.
5. The Impact of Bullet Lists
Firstly, you consider bullet lists complicate your task, but you are mistaken. This is the easiest method to become noticed because a reader will fix an eye on these lists first and only then they will embark on reading the whole article. The overarching goal of bullet lists is to:
- structure the information
- make it more understandable.
Otherwise stated, this is an excellent method to make a fast overview of what you are writing about.
6. Visual Content
Though this theme has nothing to do with texts, but the visual content is an ideal tool, allowing you to attract visitors to your articles. High-resolution and interesting video and audio files will support the general idea. In some instance, it is really hard to describe anything in writing, and in this situation, video content or high-quality images will help you do this faster.
There is also a category of users, who, while browsing the web, pay more attention to the visual element than to the text.
7. Subdivide Your Text into Subheadings
When you write an article and don’t subdivide it into smaller parts, you risk losing the audience. No one likes reading too big and too long articles because they disorganize users. Readers scan the whole article on the basis of existing subheadings and bullet lists, and if anything is interesting for to them, they will stop and make themselves familiar with your content. On that score, don’t forget about this aspect!